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Welcome to The Bright Balloon, a podcast where Sara Meyer shares bright ideas for your balloon business!
Our mission is to empower balloon decorators by sharing insightful conversations and expert knowledge that light the way to industry success. Through accessible and engaging content, we aim to elevate the skills of our listeners, helping them to achieve financial success while maintaining a healthy work-life balance, ensuring that the entire balloon community shines brighter together.
Get ready for tons of inspiring lessons in this episode! It’s a panel discussion with four million dollar balloon business owners, all who came on the podcast out of the goodness of their hearts & I’m so grateful. We talk abo...
Imagine if tomorrow your city decided to close your business, and before you could even start a conversation, it was too late. It was already written into the law. Right now, our industry is being talked about without us in t...
Most of us, myself included, are using ChatGPT as a writing assistant or Google on steroids. “Proofread this, write me an Instagram caption for that, what's this rash on my kid's arm?” But we know it's capable of more, especi...
If you have ever sat down to set goals and immediately felt overwhelmed or like you're just rewriting the same goals you didn't quite hit last year, this episode is for you. I’m joined by Joette of Balloon Coach and we discus...
In this episode, I’m talking about the importance of doing an annual audit for your balloon business. Analyzing past events, tracking potential repeat clients and setting goals for the upcoming year… it’s all included! Listen...
What would you do if something you invented went viral? Like, 400 million views viral? Carolynn Hayman, the creator behind Conrad the Unicorn (America's favorite balloon costume) learned the hard way that when the internet bl...
Vendor showcases are one of those marketing opportunities that can feel intimidating, especially if you’re a new balloon business or feel like your brand isn’t “ready” yet. But my conversation with Ali from Charming Garlands …
When people hear “million dollar balloon business,” there’s a tendency to assume a perfect plan, flawless systems, or some kind of secret shortcut. That wasn’t the story that came through in this panel conversation at all. I…
When I think back on what it felt like the first time I was hiring help in my balloon business, I laugh a little because it wasn’t what I thought hiring would look like at all. For the longest time, hiring help for my balloon business felt co…